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A BLIND BOX
Hook: How do you know all the characters belong to the same series? Why are they sold in a blind box, and not one by one?
Source: The Toy Chronicle
Innovation Task:
How might we design a blind box for an international toy collector using paper, color markers, scissors, glue, and clay?
Consider you are launching your toy brand in a different country. How does it appeal to the international toy collector?
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